MEET-UP NOTES 07.18.16


May I have seconds, please?! 07/18

07 July 2016 / 6:00 PM / Whole Foods Meeting Room


Total #14

Re-Cap of Meeting Agenda


Introduction & Define Purpose for Group 

Attendees introduction 

Business Focus: Social Media with Jenn Stratton of Drive Social Media

Utilizing Facebook business page:
Only 1-4% of followers see an organic post on newsfeed
It’s a “pay to play” platform now
Utilize native newsfeed ads as much as possible
Don’t suggest “boosting” because there’s not as much control over who sees your post

Become very informed and knowledgeable about Ads Management Platform and Power Editor

Show for a penny a view
Worth the money, as vids go viral with proper exposure
Don’t ever link YouTube vid, do it direct from Facebook (they are competitors)

You can plug email addresses into Facebook to market them natively

Utilize Twitter and follow handles similar to your own
42% follow you back
Create a digital handshake by commenting on their posts and starting conversations

Resources and plug ins:
Gary Vaynerchuk
John Loomer
Facebook blueprint tutorials

Facebook pixel helper
Google analytics

Next Meeting is Monday, August 15, 2016 at 6:00 PM at Whole Foods Meeting Room in Cool Springs.

P.S. Follow the Womenpreneurs on Instagram & Join the CW Small Business Community on Facebook!


Nashville Women's Mastermind Group

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